THRIVE Creators

Create content with THRIVE and get paid.

Get paid for every HELIOS your audience buys, for every rider who stays with THRIVE, and for the briefs we commission.

For riders who post and riders who write.

What you earn

Three ways to get paid. Get in touch for the rates.

Every saleEvery HELIOS your audience buys

Through your link or your code.

Every monthFor every rider who stays subscribed

For every rider you sent who still has the THRIVE plan, for as long as they ride. It keeps paying when you stop posting.

Every briefPaid briefs

Paid for every approved video or photo set made to a THRIVE brief, on approval, not on sales. Top performers get their content run as ads.

What you get

Everything you need to post in your first week.

Your own HELIOS

A ring of your own to ride and film with.

A discount for your audience

With your link or your code.

The content kit

Hooks, captions, b-roll, real THRIVE app screen recordings, and a posting calendar written for you.

How it works

1

Apply

Tell us where you ride and where you post.

2

Get your ring

Your own HELIOS, shipped to you.

3

Post your first month

We give you the calendar and the content kit.

4

Get paid monthly

Straight to your account.

Your first month

The calendar we write for you. Show the ring working on your own rides before you share your code.

Week one

Unbox and set up

  • The unboxing and sizing
  • Your first rides with the ring
  • No code yet
Weeks two and three

Show it working

  • Your first morning recovery call
  • Ride mode on a real ride
  • Your fuel plan for a long ride
  • One post with your code
Week four

Give your verdict

  • Your first month with THRIVE
  • Your code, and your audience's discount

Who it's for

Riders who post

YouTube, Instagram, TikTok and Strava creators who ride outdoors. Follower count matters less than how you ride and how you post.

Writers

Bloggers, newsletters and review sites. You get a test ring, a written brief and written swipe copy.

Not for coupon sites

Coupon, cashback and deal sites aren't part of the programme, and nobody bids on THRIVE or HELIOS in search ads.

The rules

  • Mark your posts as ads: #ad or the platform's paid-partnership label.
  • No bidding on  THRIVE  or  HELIOS  in search ads.
  • Film outdoors on real roads.
  • No other wearables or bike computers in frame.

Frequently asked questions

Do I need a big following?

No. We look at how you ride and how you post, not follower count.

Do I have to buy the ring?

You get your own HELIOS to ride and film with. We go through the details when we get back to you.

When does a sale count?

When your audience keeps their ring. Returned orders don't count.

How do paid briefs work?

We send a brief, you make the video or photo set, and you're paid when we approve it, not on sales.

Can I write instead of film?

Yes. Bloggers, newsletters and review sites get a test ring, a written brief and written swipe copy.

Apply to be a creator

We read every application and get back to you with the details.

  • Paid per sale, per subscribed rider and per brief
  • Your own HELIOS to ride and film with
  • The content kit and a posting calendar
  • Writers welcome

Other ways to earn with THRIVE

THRIVE for Clubs

Club pricing for your members, and a fund for your club.

Apply for your club ›

THRIVE for Coaches

A free dashboard for every athlete you coach.

Apply as a coach ›

THRIVE Stockists

Sell HELIOS 2.0 in your shop.

Get in touch for pricing ›